The Ohio State University

The Office of Student Life at The Ohio State University manages initiatives that span campus culture, from large-scale programs to student-led organizations. Our challenge was to design materials that spoke to a wide variety of audiences (students, faculty, and the broader community), while upholding the university’s well-established brand identity with thoughtful innovation to ensure visuals felt relevant and engaging. As a Graphic Designer at the Office of Student Life, I provided design leadership for university-wide campaigns, student organization branding, social justice initiatives, and environmental graphics for new facilities. The result was a body of work that maintained the prestige and tradition of Ohio State’s brand while extending its relevance to contemporary student life, reinforcing the university’s reputation as both historic and forward-thinking.